Social Networking

Brian Southwell's new book studies the effectiveness of social networking in spreading health news.
John Hopkins Press

Scientists and public health officials are increasingly turning to social media and peer-to-peer networks to educate the public.  

Online networking sites have become one of the primary ways humans forge connections with each another. Ian Gilby tells us that Gombe chimps might be just as interested in social networking as we are. He's been studying the ways chimpanzees form coalitions with one another in order to thrive and reproduce.