Lorillard

A picture of a pack of Newport cigarettes.
Officer / Wikipedia

Reynolds American and the Lorillard Tobacco Company are expected to approve a $27.4 billion buyout at shareholders' meetings later this month. The move is part of a new generation of smoking where rolled cigarettes are giving way to e-cigarettes, raising the question of whether tobacco will actually be a part of Tobacco Road in the future. Host Frank Stasio talks with Richard Craver, reporter for the Winston-Salem Journal, and Andrew Brod, economics professor at UNC-Greensboro, about the evolution of the tobacco industry in North Carolina.

    

Reynolds American and Lorillard, two of the country’s biggest tobacco producers, announced a merger yesterday that is expected to reshape the tobacco industry. 

A picture of a pack of Newport cigarettes.
Officer / Wikipedia

Reynolds American plans to acquire Lorillard as part of a $27 billion merger. The deal would bring together the second- and third-largest tobacco companies in America.

Reynolds owns the popular Camel and Pall Mall cigarettes, but now they stand to acquire Lorillard's iconic Newport brand.

Reynolds President Susan Cameron said she's had her eye on it for some time.