Tagged: Libraries

Don stays home from work feigning illness and drinking too much, as he mourns what happened with Sally. Ken goes hunting with two Chevy executives and accidently gets shot in the face. Betty tells Don that Sally doesn’t want to visit him anymore and that she wants to go to boarding school. Ted and Peggy’s fondness for each other becomes apparent to others in the office. Harry calls Don to tell him that Sunkist has approved a large media budget.

The riots and politics of the 1968 Democratic Convention in Chicago continually weave in and out of Episode 10, through media and discussions. The partners begin discussing changing the agency's name.  Don, Roger and Harry travel to Los Angeles for client presentations, including Carnation. Harry drives Don and Roger to a party in the Hollywood Hills.  Starlets and stoned hippies roam poolside. Don is invited to share a hit from a hookah. His hallucination ends with him seeing himself face down in the swimming pool. He comes to on the deck, wet and coughing, with a soaked and out-of-breath Roger telling everyone he's fine.

This is a weekly column written by the Hartman Center, part of Duke University's Rubenstein Library that studies advertising history. Each Monday they dig through their archive to find ads for items referenced in the latest Mad Men episode. Here is this week's column (originally posted on their blog) written by Jacqueline Reid Wachholz and the Hartman Center.