Advertising

Arts & Culture
3:09 pm
Mon May 6, 2013

Mad Men Mondays: The Hartman Center Tackles Episode 6

The Hartman Center at Duke's Rubenstein Library releases another Mad Men Mondays post.
John W. Hartman Center, Duke University Rubenstein Library

Starting today, WUNC will begin publishing the latest "Mad Men Monday" column written by the Hartman Center. A part of Duke University's Rubenstein Library, the Hartman Center studies advertising history, and each Monday they dig through their archive to find ads for items referenced in the latest Mad Men episode. Here is this week's column, written by Jacqueline Wachholz and the Hartman Center (originally posted here):

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Arts & Culture
5:00 am
Sat May 4, 2013

Duke's Hartman Center Uses 'Mad Men' To Explore Ad History

An ad for Sheraton Hotels in Hawaii
courtesy of Hartman Center, Rubenstein Library, Duke University.

AMC’s new Mad Men season debuted in April and has a lot of people talking. Locally, it’s creating a buzz at the Hartman Center, part of Duke's Rubenstein Library which specializes in advertising and marketing history. The center is an international resource for all things ad-related, and their archives are full of the sort of ads seen on Mad Men.

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Arts & Culture
11:30 am
Wed February 20, 2013

An Arcade Game That Dispenses…Beer!

Beercade: The Last Barfighter
Credit McKinney

Arcade games have long been a popular bar distraction, but Durham-based ad agency McKinney has recently taken coin-operated entertainment to a new level. Instead of inserting quarters and playing for points, two players can now insert their beer cups and battle each other for a drink. They call it the Beercade.

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Politics & Government
6:00 am
Fri October 26, 2012

Chapel Hill Council Suspends Religious/Political Bus Ads

Chapel Hill town officials have suspended the policy that determines which advertisements are placed on transit buses.

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Politics & Government
5:00 am
Tue October 23, 2012

Chapel Hill Examining Bus Ad From Pro-Israel Group

Chapel Hill could decide soon whether to allow a pro-Israel group's ads to appear on town buses.

The American Freedom Defense Initiative's message says in part, "In Any War Between the Civilized Man and the Savage, Support the Civilized Man.” Assistant Transit Director Brian Litchfield says the town is reviewing it.

Brian Litchfield: "Our hope is to communicate with AFDI sometime this week regarding any thoughts that staff might have."

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State of Things
8:00 am
Fri July 27, 2012

Deceptive Advertising

A recent study at North Carolina State University highlights how deceptive advertising affects the brains of consumers. This could have implications for aging and injured brains and how they are able to vet advertising for falsehoods. Host Frank Stasio talks about the study with Stacy Wood, Langdon Distinguished Professor of Marketing at N.C. State University’s Poole College of Management.

This program originally aired on June 20, 2012. For a link to the audio, click here.

State of Things
10:12 am
Wed June 20, 2012

Deceptive Advertising

A recent study at North Carolina State University highlights how deceptive advertising affects the brains of consumers. This could have implications for aging and injured brains and how they are able to vet advertising for falsehoods. Host Frank Stasio talks about the study with Stacy Wood, Langdon Distinguished Professor of Marketing at N.C. State University’s Poole College of Management.

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