Business & Economy

Business & Economy
10:00 am
Wed September 7, 2011

Chief Marketing Officers Spend on Social Media

Marketing executives say they’re hiring and they’re increasing social media budgets.

Chief Marketing Officers questioned for the bi-annual C-M-O Survey, say they plan on spending about 10-percent of their budgets on social media.  That’s an increase of three-percent.  Christine Moorman is a professor at Duke’s Fuqua School of Business and director of The C-M-O Survey.  She says the increase shows companies are trying to figure out how to integrate social media with the rest of their strategy.

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Business & Economy
6:00 am
Tue September 6, 2011

Greensboro Pushes "One Job" Initiative

The city of Greensboro is taking a lesson from Atlanta on how to help spur job growth in its community. 

Deborah Hooper is president of the Greensboro Chamber of Commerce.  And she says the feed-back has been positive since announcing the new initiative – "One Job For Greensboro.”  The idea is for all 16-thousand employers in the city to add at least one full-time worker to their rolls in the next year.

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Business & Economy
5:38 pm
Fri September 2, 2011

Temporary Bridge Planned for NC 12

State officials plan to install a temporary bridge on Hatteras Island's North Carolina Highway 12. Hurricane Irene caused a number of breaches along the road, and the structure will be erected across the largest such impasse. Greer Beatty is a spokeswoman for the North Carolina Department of Transportation.

Greer Beatty: "We're bringing in a temporary bridge, we've already ordered it. It's being shipped right now in trucks, it'll take about 35 truckloads to get all of it here, and we'll get it assembled and put it into place."

Business & Economy
1:15 pm
Fri September 2, 2011

Twongo Works to Grow "Local" Social Couponing

There’s a company in the Triangle that’s fighting for leverage in the big wide world of social couponing.  Twongo – based in Cary – began competing in the “daily deal” game early last year.   Today – the company considers its main competitors Groupon and Living Social. Twongo says there’s room for everybody – but in the Raleigh – Durham-area – they want to be number one.

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Business & Economy
4:39 pm
Thu September 1, 2011

Report Finds Rural Roads and Bridges Crumbling

Rural roads and bridges across the country are often unsafe and in need of repair. That's according to a new report by TRIP, a national non-profit research group out of Washington. The report finds traffic deaths are around three times likelier on rural roads than all other roads. 907 people died on rural roads in North Carolina in 2009. That's the third highest total in the country.

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Business & Economy
6:30 am
Wed August 31, 2011

Irene Hits Agriculture Hard

Agriculture officials say most of North Carolina’s biggest and most profitable farming operations are in the state’s coastal region that was hit hard by Hurricane Irene.  

Tobacco was one of the hardest hit crops during Hurricane Irene – a 750-million dollar industry.  Brian Long is with the state Agriculture Department.

Brian Long:  "If you think about how much tobacco was still out there, yet to be harvested, and then, Irene’s wind and rain just did a really big number on that crop."

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Business & Economy
8:18 pm
Wed August 24, 2011

Out of Work State Employees

The roster of laid-off State Employees continues to grow.   A new center has opened to specifically help them get back on their feet.

Margaret Jordan is spokeswoman for the Office of State Personnel.  She says this is the first time the state has needed to open its own Career Transition Center.

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Business & Economy
5:45 am
Tue August 23, 2011

NC Agriculture Top Industry

North Carolina agriculture continues to grow – despite the down economy.

N-C State Agriculture Economist Mike Walden told Agri-business leaders today in R-T-P – the state’s Ag Industry generates nearly 70-billion dollars for North Carolina’s economy.

Business & Economy
1:22 pm
Fri August 19, 2011

Marketing in the New Retail Industry

Marketing professionals are helping launch a program at Wake Forest University designed to explore new ways to appeal to consumers. The school says it's partnering with marketing companies to teach students how the retail industry is changing. The project's executive director Roger Beahm says online purchases are increasing, which changes the way manufacturers have to present their products.

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Business & Economy
5:30 pm
Thu August 18, 2011

Cree Acquires LED-Making Competitor

Cree's LED streetlights on Franklin St. in Chapel Hill
Credit cree.com

Durham-based LED light maker Cree is acquiring one of its competitors. The company announced it's buying Wisconsin-based Ruud Lighting for around $525 million. Commercial industries have been moving towards L-E-D lighting because it uses less energy and is less costly to maintain. Cree spokeswoman Michelle Murray says Ruud's experience selling outdoor lighting will complement Cree's lineup of indoor lighting fixtures.

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